Before the Sun Sets on this Memorial Day

By on 3-08-2009 in Music Business Insight

by Gary Powell
caribbean sunset

Memorial Day is the day to reclaim one of our greatest American values,

“perception becomes reality.”

No, that’s not it! Professional communicators across all cultures and generations have known and utilized this manipulation – every politician, every manager, every promoter. Decades ago, I had several people in the field of public relations suggest that it was time for me to “build my myth.” I could never understand how they could miss the fact that my musical skills and professional life didn’t need a myth. I did, however, have the need to create my own authority. Although this is the truest of American values, no one suggested it to me. The lesson of claiming my own personal authority was finally taught to me at age forty-two! Although there were immediate benefits, it took another decade before it sank in and became integrated into my being. Utilizing our self-determined authority, if we have earned it, is how we; the talented, the educated, the bold and the caring, win.

Your Big Break

By on 3-08-2009 in Music Business Insight

by Gary Powell

When we take action, initiate; we put into motion all kinds of good things that can happen. Maybe it’s kind of like the “break” on a pool table. You don’t have to be an expert for balls to fall in the pocket. Just don’t quit shooting, even if temporarily blocked from entering the pool hall. Choose to not take the shot at all and the less talented than you will get the break. So, simple. Take the shot.

Under the Influence of Music Business Mentors

By on 3-08-2009 in Music Business Insight

by Gary Powell

cap and gownUpon leaving academia, every career path in the music and media businesses immediately becomes unique. Successful individuals have each created their story, unless they came into their professional life as a legacy which is a whole ‘nother topic. Our unique stories is why global advice is so easy to get and so hard to follow; and is advice seldom effective in its practical application. Worse than that is the fact that the eduction we did get can be misleading or even harmful under the stress-test of a real-world artistic career. If you find that your cap and gown has left you disrobed or simply had nothing to do with who you are as an artist or how you earn money as an artist, then read on for the good news.

Career Path for the Performer

(and how to outwit the present)

By on 3-08-2009 in Music Business Insight

by Gary Powell

Gary Powell-Jesus Christ Superstar 1980There is a point in the development of your performing career at which your own vision of self must become disordered. This is a time and place where your prevailing reality is challenged. For me it came at age twenty-seven in Los Angeles.

Infrastructure for Connecting

(Beyond Our Lizard-Brains)

By on 3-08-2009 in Music Business Insight

by Gary Powell

Okay, nearly everyone has chimed in with a positive response to my suggestion of learning how we can help each other online in a more direct and meaningful way. There is nothing new about this strategy for any of us. Making it spring forth into computer code, that doesn’t just flirt with its self-serving image in the mirror, is the real question. We can become so focused on our own outreach that these efforts for our friends can eventually be overlooked or forgotten. I would like to see us all support and point our audiences to the people of our choosing. No record company needed. No art galleries needed; no telephone, satellite TV or newspapers needed to tell us who’s who while taking not only their clients’ money but our money too. Do we really need this kind of help in deciding who we really are. Thanks, but no! We’ll take it from here.

“Seduction” Business Model of the Arts

By on 3-08-2009 in Music Business Insight

by Gary Powell

Gary Powell, artistIf you finally get the call for the job or the opportunity you’ve worked for, it might be a good time to realize that healthy business relationships are born of mutual understanding, mutually earned respect, mutual reliability and mutually earned loyalty. Notice the omission of the word trust. These new business relationships are never born from a bilateral adoration of you, the artist. If you really believe it is all about you, then prepare to stand in a very long cue while enjoying a very short career on the latest thrill ride called SEDUCTION. Next, order any one of these books written on the topic of “One Hit Wonders” before your story ends as a chapter in the latest edition of one of them.